Sunday, October 09, 2011

Subliminally Yours ... Woof Woof ....

The TV advert that talks to your DOG!
Pet food firm uses sounds humans can't hear to make Fido sit up and take notice
Developed for Barack Obama 2008 campaign adverts






Barking: Nestle are hoping to persuade people to buy their pet food with the high-pitched sounds


The advert shows a dogs pricking up its ears and ends with the words 'So delicious, so healthy, so happy' in German.

Georg Sanders, a nutrition expert at Nestle Purina PetCare in Germany, said: 'Dogs' hearing is twice as sharp as humans.

'They can pick up frequencies which are beyond our range and they are better at differentiating sounds.'

Nestle got the idea after viewing Barack Obama campaign ads in 2008.

Beg Rover, Beg!  That's a good doggie.


2 comments:

TimO said...

Remember in "Scrooged" (1988) where Robert Mitchum tells Bill Murray to start programming his TV network for pets and owners: "Put in characters that bounce bits of string or have mice run around..."
Surprised that its taking them this long to catch up.

Anonymous said...

Never forget: pet foods are marketed to people. They are made to look like something we'd like to eat or are healthy for humans. Notice all the vegetables in the Beneful ad. Looks like a nice beef stew. The problem is dogs don't eat corn, peas, or carrots nor do they need to. The starches and sugars in those vegetable add to canines being overweight. Also, check dog and cat food for rice or other grains. Don't buy those.

The same people that will yell "no people food!" for dogs will offer expensive "dog" food full of rice and vegetables. You should only give rich foods like cheese rarely as a treat, but cooked meats are excellent. When we're done with a chicken I'll pick a least one good meal for our small dog from it. If I have fish, I save some scraps for the cats. I have seriously considered buying a few goldfish as a treat for the cats. It they like them I might use the minnow trap in the nearby stream to catch free supplemental healthy treats for them.

Annoyed White Male Animal Lover

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